Ted talk environmental economics

Environmental studies: Climate Change. TED Studies, created in collaboration with Wiley, are curated video collections — supplemented by rich educational materials — for students, educators and self-guided learners. In Climate Change, speakers give talks that boldly illuminate the nature and scale of current-day climate science, policy and. Economics. A collection of TED Talks (and more) on the topic of Economics. Skip playlists. Video playlists about Economics. These TED Talks provide insightful perspectives and practical advice to help you face your financial situation with honesty and compassion. 10 talks. Curator's Picks: Top 10 TED Talks of 2018. The most notable talks of.

In this pragmatic talk, she shares her playbook for helping even the most skeptical among us see the benefits of a greener economy on their health, wealth and well-being. This talk was presented to a local audience at TEDxLondonWomen, an independent event. TED's editors chose to feature it for you Let the environment guide our development. Human growth has strained the earth's resources, but as Johan Rockström reminds us, our advances also give us the science to recognize this and change behavior. His research has found nine planetary boundaries that can guide us in protecting our planet's many overlapping ecosystems So, if economics is about choices and how we use our resources, econ probably has a lot to say about the environment, right? Right! In simple terms, pollutio..

Environmental studies: Climate Change TED Studies Read

  1. Best Ted Talks on sustainability & Plastic-free life. Here is a curated list of the awesome and best Ted Talks on a Plastic-free future - these talks are by people who are making things happen. The people giving Ted Talk are an inspiring set of people who are making a difference in society by reducing and removing waste from the planet
  2. TED Talks are influential videos from expert speakers on education, business, science, tech and creativity, with subtitles in 100+ languages. Ideas free to stream and download
  3. TED-Ed lessons on the subject Environmental Science. TED-Ed celebrates the ideas of teachers and students around the world. Discover hundreds of animated lessons, create customized lessons, and share your big ideas
  4. g case to act right now on climate change. Where better to start your environmental TED talk exploration than with the woman of the hour, Greta Thunberg? Hats off to her; it takes some doing to be no
This TED Talk heralds a new era in fighting climate change

Tim Jackson currently serves as the economics commissioner on the UK government's Sustainable Development Commission and is director of RESOLVE -- the Resea.. The man who helped usher in the environmental movement in the 1960s and '70s has been rethinking his positions on cities, nuclear power, genetic modification and geo-engineering. This talk at the US State Department is a foretaste of his major new book, sure to provoke widespread debate TED-Ed lessons on the subject Business & Economics. TED-Ed celebrates the ideas of teachers and students around the world. Discover hundreds of animated lessons, create customized lessons, and share your big ideas We picked for you the Top 10 environmental TED Talks so you can have some aha moments while resting. Be Inspired. 1. Nature, Beauty, Gratitude. Louie Schwartzberg captures the true beauty of the environment through time-lapse photography. If you are having a rough day, watch it twice. The first time, take in the beautiful images presented This talk was given at a local TEDx event, produced independently of the TED Conferences. Economic theory is centuries out of date and that's a disaster for.

Economics - TE

The environmental ceiling consists of nine planetary boundaries, as set out by Rockstrom et al, beyond which lie unacceptable environmental degradation and potential tipping points in Earth systems.The twelve dimensions of the social foundation are derived from internationally agreed minimum social standards, as identified by the world's governments in the Sustainable Development Goals in 2015 As the popularity of remote working continues to spread, workers today can collaborate across cities, countries and even multiple time zones. How does this c.. Top 10 TED Talks on Money, Finance, and Economics. January 15, 2013 by Tina. Have you ever wondered how things in the world have gotten to be the way they are today? If the economic recession will ever end? Why you make the decisions that you do? Here to answer these questions are ten easy-to-understand, often humorous videos, giving us expert. Why we need to move toward an economy that can regenerate itself. Apr 11, 2018 / Kate Raworth. Glenn Harvey. The old take-make-use-lose model of industrial design has depleted resources and dumped waste into the environment. By taking nature as our model and mentor, we can transform manufacturing — and the earth, says economist Kate Raworth

Angela Francis: How to get everyone to care about a green

Discover. Lessons Discover video-based lessons organized by age/subject; Series Discover videos organized by themes; Earth School 30 Quests to celebrate, explore and connect with nature; Blog Discover articles and updates from TED-Ed; Create. A Lesson Create your own video-based lesson; Student Talks Students can create talks as part of a class, club or other program. About 10,000 years ago, humans began to farm. This agricultural revolution was a turning point in our history and enabled the existence of civilization. Today, nearly 40% of our planet is farmland. Spread all over the world, these lands are the pieces to a global puzzle we're all facing: in the future, how can we feed every member of a growing population a healthy diet? Brent Loken investigates TED-Ed lessons on the subject Teaching & Education. TED-Ed celebrates the ideas of teachers and students around the world. Discover hundreds of animated lessons, create customized lessons, and share your big ideas

In this Ted Talk, Tyler explains how sustainability is complex and how the manufacturers making the labels for their products don't go into detail about whether that product is sustainable. She also talks about how technology can help us become more sustainable in the future. 2. Ray Anderson: The Business Logic of Sustainability TED Talks Top 10 Business & Economics Talks. For your viewing pleasure TED Talks Top 10 Business & Economics Talks. The first two here are great to watch together: 1. Malcolm Gladwell: What We Can Learn From Spaghetti Sauce. In this interesting talk delivered by bestselling author Malcolm Gladwell, he explores how the food industry went from. Environmental TED Talks (videos) About this collection. TED is a nonprofit devoted to spreading ideas, usually in the form of short, powerful talks (18 minutes or less). TED began in 1984 as a conference where Technology, Entertainment and Design converged, and today covers almost all topics — from science to business to global issues — in. Think of this collection of TED Talks as our guest list for the world's most inspiring dinner party on climate. Read on to hear from the leader of the student strike movement, climate scientists, a former president, a trained meteorologist and more. Greta Thunberg: Save the World by Changing the Rule Share your videos with friends, family, and the worl

Let the environment guide our development - TE

Environmental Econ: Crash Course Economics #22 - YouTub

This selection of TED Talks covers some of the most fascinating and promising energy topics for 2019. Be sure to read the 2018 Climate Change Overview and list of Energy Trends To Watch In 2019. Environmental Economics. Environmental economics is a particular specialization of neoclassical economics which studies two interlinked questions: the problem of environmental externalities and ascertaining the optimal price of a resource, as a means of mitigating the externalities that come with the use of the environment and natural resources Five TEDx talks by economists who want to change how we view the economy. The first challenges the assumption of 'homo economicus', the second critizises the fetishisation of economic growth, the third discusses happiness as the ultimate purpose of our economy, the fourth developed a 'common good balance sheet' to assess the contribution of companies, and the fifth developed a doughnut. Here are six of our favorite TED Talks about the environment:. 1. Yann Arthus-Bertrand captures fragile Earth in wide-angle. You know the problem [is that] we don't want to believe what we know, Arthus-Bertrand says at the beginning of this 15 minute talk, in which he presents large-format photos he's shot that show exactly how we're damaging the planet Watching a TED talk is like being able to pick and choose between all the best sessions at hundreds of different education conferences. You can be inspired, fascinated and informed all at the same time! Although, we have to say - it's not the complete conference experience. You will be 'missing out' on any networking that 5 TED Talks Every Preschool Educator Should Watch Read More

Best Ted Talk on Environment and Sustainabilit

  1. TED Talks stands out in this area majorly because it is organized in a flexible way that accommodates a wide range of topics from religion, sports, politics and even healthy living among many others
  2. Nicholas (Nick) Bloom is the William Eberle Professor of Economics at Stanford University, a Senior Fellow of SIEPR, and a Co-Director of the Productivity, Innovation and Entrepreneurship program at the National Bureau of Economic Research. His research focuses on management practices and uncertainty. He previously worked at the UK Treasury and McKinsey & Company
  3. Hans Rosling speaking about the impact of growing global population on resources at the ReSource 2012 conference on July 12, 2012 in Oxford, England Matthew Lloyd / Getty. Hans Rosling, the.
  4. Top 10 Ted Talks on Public Health. Ted Talks are great places to find inspiration for our daily lives, as well as our professional lives. We have compiled these videos to help inspire you in our pursuit of a career in Public Health. Some of the concepts, and ideas in these lectures are pretty radical, revolutionary, and hopefully inspire you.
  5. g decades. Leyla Acaroglu, designer and sustainability strategist, discusses how we can rethink environmental folklore in this week's featured TED talk. Everything at some point comes from nature and it's how [
  6. utes or less, these TED Talks can be a phenomenal classroom resource. They can engage students and spark meaningful conversations

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TED Talk: Your company's data could help end world hunger by Mallory Freeman Mallory Freeman is a Lead Data Scientist at UPS's Advanced Technology Group. During her PhD in Industrial Engineering, she worked with the UN exploring how to measure and improve the logistics of humanitarian operations by drawing valuable insights from data with. With their engaging speakers and easy-to-digest format, even the shortest TED Talks contain insights that can help you grow as a person and refine your knowledge of humanity and the world around us. These 19 TED Talks can help you feel inspired, be smarter and have a better retirement. 1. The Battle Between Your Present and Future Self Environment News. Get the latest on the climate crisis, pollution, natural disasters, conservation efforts, and more environmental news An economist gave the most compelling design talk at TED—about doughnuts. book Doughnut Economics: sufficient food and water. Beyond that is a ring of 9 environmental indicators.

Environmental Science Lessons TED-E

Twelve of the best TED Talks on the environment Culture

10 TED Talks You Need to Watch With Your Teen Before Graduation How to Speak So That People Will Listen. 1. I know many adults that could benefit from this talk. This goes far beyond the public speaking course that your student may be required to take their freshman year - this is character training that describes a true life skill I have collected 13 Ted Talks that cover a variety of issues intersecting racism, colorism and prejudice. If you watch them you will see how these issues encompass nearly every facet of a person of color's every day life. I ask that we all amplify the conversation with better awareness and the ability to gauge our intent versus the impact

TED Talk Tim Jackson Economics Of Climate Change - YouTub

What motivates us at work? More than money. When we think about how people work, the naïve intuition we have is that people are like rats in a maze, says behavioral economist Dan Ariely (TED Talk: What makes us feel good about our work? ) We really have this incredibly simplistic view of why people work and what the labor market looks. subfields and Green economics. These terms for the subfields environmental finance, Natural Capitalism, measuring well-being and sustainable development are the ones I hear all the time, with minor variations, and are mainstream in that they don't question the neoclassical political economy of global capitalism at all.. I think it's fair to say that this is a subfield of neo and the Green. October 13, 2020. 4:50 pm. David Lammy MP, Shadow Secretary of State for Justice - and SOAS alumnus - has shared his views about building a new racially inclusive movement to help reverse the effects of climate change. Mr Lammy's ideas form the basis of his new TED Talk, 'Environmental Justice is Racial Justice', in which he discusses.

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  1. Greta Thunberg's speeches have been the major catalyst in her rise into public consciousness. From her very first talk at a concert in Stockholm in 2018 through to presenting at the European Parliament, UK Parliament, French National Assembly, US Congress, World Economic Forum, and the United Nations. Not to mention addressing the largest climate rallie
  2. ds us of what we'd learned during the global Ebola.
  3. dset and talent, and highlights what needs to be done to bring the field forward. If you haven't had a chance to watch this TED talk yet, it's a great primer on one of the newest but best-known positive psychology concepts out there - in under six
  4. Social media, technology, entertainment, design, business, global issues and science are just some of the categories in TED Talks. They even have categories on love and magic! As learning and development torchbearers and learning technology advocates, it's the education category that we're particularly passionate about
  5. The Opening Ceremony for the XXII Olympic Winter Games in Sochi takes place today, which means that — over the next few weeks — we'll all be watching a steady diet of hockey, skiing and figure skating. To get you in the Olympic spirit, watch these powerful TED and TEDx Talks from Olympians and Paralympians. We dare you not to cry. [ted id.
  6. ute speech. Vague insinuations that it was because he was talking about inequality are.
  7. erals, water, arable land, habitat.

Business & Economics Lessons TED-E

  1. According to Kemp-Robertson, 30 percent of transactions at Starbucks are made using Stars. . Amazon Coins. Another company-specific currency, Amazon Coins, can be exchanged for Kindle Fire apps, games, or in-app items.. You get 500 Amazon Coins, worth $5, by purchasing a Kindle Fire, or can buy more Coins at a slight savings
  2. 11 Must-Watch TED Talks on Data Science. TED Talks provide some of the most interesting resources for information on a diverse range of topics, from big data to cybersecurity to the psychology of sociopaths. As the data science field has grown in recent years, so too has the number of TED Talks focusing on this area of the tech space
  3. In his TED Talk on effective altruism, Peter Singer advances powerful reasons of this kind for voluntary redistribution: Many people in the world are poor, and the improvement in their lives that richer people can bring about by giving money is enormous by comparison with the small sacrifice that this would involve
  4. utes long—a length that was chosen by TED organizers based both on neuroscience and strategy. They understood that 18
  5. Human ecology is an interdisciplinary and transdisciplinary study of the relationship between humans and their natural, social, and built environments.The philosophy and study of human ecology has a diffuse history with advancements in ecology, geography, sociology, psychology, anthropology, zoology, epidemiology, public health, and home economics, among others
Jon Foley: Will Our Demand For Food Threaten Our Supply of

Environmentalism or environmental rights is a broad philosophy, ideology, and social movement regarding concerns for environmental protection and improvement of the health of the environment, particularly as the measure for this health seeks to incorporate the impact of changes to the environment on humans, animals, plants and non-living matter.While environmentalism focuses more on the. TED Talk October 3, 2015. I will be speaking October 3, 2015, at the TEDxBattlenKill Talk broadcasting worldwide from Vermont. This is how do we save the world in 18 minutes. read more. SEP 6, 2015 - 3:28 a

Top 10 Environmental TED Talks Greenpo

Behind the scenes of a TED talk | Gazette | University of

I love TED talks. I've seen almost every video on their website, and I'm the kind of guy to share the video with friends, and include a message along the lines of this is the greatest thing I've seen in a while. One of my favorite things to do while I'm working is listen to a TED talk in the background You won't want to miss these 8 most powerful TED Talks on disability: 1. Sue Austin: Deep Sea Diving in a Wheelchair. Although many felt otherwise, Sue Austin felt a sense of freedom when she first got her power chair. In this TED Talk, Sue describes her adventures in deep sea wheelchair diving and how it's changed her view of the. Here's a hint; throwing bonuses around isn't the answer. Having an inspired workforce leads to better productivity and creates a more cohesive work environment. Get insights to apply to your team by checking out the top five TED talks that reveal the secret to motivating employees at work. 1. The Puzzle of Motivation: Dan Pink (18:31

Why it's time for 'Doughnut Economics' Kate Raworth

  1. No one wants to work in a negative environment. Shawn Achor suggests employees will even be more effective when working in a happy office. Happiness is not all employees are looking for, as Dan Ariely shows in his 2012 Rio de la Plata talk
  2. Watch a TED Talk and set a series of question on the content or use the content to initiate discussion on a school virtual learning environment. TED Talks are by their nature quite academic; careful selection of appropriate videos could, however, be accessible to anyone aged about 12 or over. Where technology permits, allow students to watch.
  3. Today, we're providing some additional inspiration — straight from the experts. 5 of the best TED talks on the importance and benefits of corporate social responsibility. Enjoy! 1. Michael Porter: Why business can be good at solving social problems. If playback doesn't begin shortly, try restarting your device
  4. Not every conversation with a climate denier has to lead to raised voices and hurt feelings. Here's how to do it constructively. Climate change has become one of the taboo topics — like sex, politics and religion — that doesn't get talked about at the Thanksgiving table, says Anthony Leiserowitz, director of the Yale Program on Climate Change Communication
TED curators share tips about snagging a top speaking gigFive Inspiring Ted Talks Every Uni Student Should Watch

Ted Talks are increasingly popular with educators for use with the faculty as well as the students. However, it can be tricky to find just the right talk for the occasion since there are so many available. There's also the problem of occasional profanity or inappropriate subject matter. Some topics are perfectly fine for the adult audience. 2. Audrey Choi: How to make a profit while making a difference Choi's TED Talk is a good one for those working with for-profit social impact companies. She answers many questions about how you can make changes in your community without letting it affect your bottom line, and poses that every for-profit company can invest in some social responsibility initiatives In these 10 TED Talks, leaders from diverse industries explain what good mentorship entails, why it matters, and how it can fast-track you on the path to success. The power of mentorship isn't exactly a secret. Researchers and experts across sectors agree that having a good mentor is key to achievement and growth. A mentor can provide a much. The title of this TED talk may seem to have nothing to do with remote working. However, Dame Stephanie Shirley is something of a flex work pioneer. She founded the female-only software company Freelance Programmers in 1962 as a work-from-home organization in order to attract qualified women developers This video could be used to illustrate how the market really can be used to solve one of the major issues in externalities- looking at the over-use of a water supply. As with all TED talks, it's very well-presented, interesting, and informative. Here's the synopsis of what the video is about: 'With streams and rivers drying up because of.

TED Talk: Nanotechnology in Environmental Cleanup - YouTube

Pitchfork Economics Teaser. Use Up/Down Arrow keys to increase or decrease volume. Any society that allows itself to become radically unequal eventually collapses into an uprising or a police state—or both. Join venture capitalist Nick Hanauer and some of the world's leading economic and political thinkers in an exploration of who gets what. In his TED Talk, Dan Ariely argues that people thrive more from a sense of purpose and progress than from happiness. According to Ariely, in order to engage their employees, leaders need to understand the importance of creating an environment where workers care about what they do and feel cared about in return

3 TED talks to inspire you. If you haven't yet heard about or listened to TED Talks, you have no idea what you're missing. TED, which stands for the convergence of technology, entertainment and design, is a nonprofit that launched in 1984, and its namesake talks are 15-to-20-minute speeches about important concepts and inspiring topics TED Circles is an open community of small groups that discuss big ideas. Hosted by volunteers, Circles discuss a TED Talk about the monthly theme. By considering each other's perspectives, they create a global conversation. That conversation needs everyone so we hope you join as a host or as a guest Raising a child is one of the most rewarding and challenging experiences of a lifetime. There's a common saying amongst parents: There's no manual on how to raise a child. It's a learning experience. Just because there isn't an explicit set of instructions, this doesn't mean that there aren't valuable resources. These are often statistical guidelines and published studies presented in peer. Final Thoughts on the Best TED Talks to Help Improve Customer Service. As you can see, there are a wide assortment of TED talks that will help you to improve your customer service. Whatever your industry or position within your company, the TED talks mentioned in this collection will give you much to think about. And hopefully, much to act on

8 Incredible TED Talks On Sustainable Agricultur

In a recent blog post, Provencher MP Ted Falk talks about all of the things that the Conservative Hunting and Angling Caucus have done to stand up for hunters and anglers.I find it more than a little puzzling. From his blog: This caucus helps to advance the issues surrounding conservation, habitat and enhancement of fish and game while engaging the millions of Canadians who enjoy the great. TEDIndia: The Future Beckons. Even the site of our conference is a powerful metaphor for the reshaped world of the 21st century. It's being held at the incredible high-tech campus built by Infosys to train its thousands of engineering graduates, representing the heart of the Asian outsourcing industry I enjoy watching TED talks. As part of our PhD and Early Career Researcher network, we used to have a regular event called, TED talk and tea. Before the event, everyone was asked to submit their own favourite sustainability TED talk. This was a great way to share a whole variety of sustainability topics, a great way to frame discussions and a great way to discover new ideas and perpectives May 25, 2016 - Explore First Nations Experience TV's board Native and World Indigenous on TED Talks, followed by 118 people on Pinterest. See more ideas about ted talks, ted movie, native american culture How 95 min­utes will change the way you man­age for the better. These moti­va­tion­al TED Talks will inspire you and change the way you per­for­mance man­age and coach your teams for the bet­ter. From Simon Sinek to Dan Pink, here are our top picks. No mat­ter what field you're in or what moti­vates you, there is a moti­va­tion­al TED Talk out there that will speak to you and.

Kate Raworth: How Can We Create A Thriving Economy For

A few years ago, I watched Brene Brown's TED Talk on Vulnerability.Her story, her research, her authenticity, and yes, her vulnerability resonated with me deeply. One of the concepts that stood out the most was that in order to live wholeheartedly, we must feel the full range of emotions.The positive: joy, gratitude, happiness The people working from home also reported shorter breaks and fewer sick days and took less time off. The gains went beyond productivity — attrition rates among the at-home group were 50 percent lower than those who worked in the office. In interviews with researchers, the remote employees also reported higher job satisfaction M any folks are familiar with TED talks. TED stands for Technology, Entertainment, Design and is a conference series that was the brainchild of Richard Saul Wurman, who began TED in 1984.In. 61 Powerful TED Talks on the Impact of Veganism. Do you ever feel like you aren't being told the whole story? Like there's more information out there that could give you the knowledge to live a better, healthier, and more fulfilling life. Education is key to unlocking your door toward better health 10 Must watch TED talks about Early Childhood Education. The Studio School, a revolutionary school in the United Kingdom, is an environment in which this paradigm is turned on its head, and students primarily learn by doing (and rather successfully at that). Geoff Mulgan shares some of the highlights of the Studio School so far with the TED.

Part 5 of the TED Radio Hour episode Circular.. About Jessi Arrington's TED Talk. Fast fashion is wreaking havoc on the environment. That's why Jessi Arrington makes a point of (almost) never. Early this month, eight Ecotrusters attended an inspiring talk by community organizer, author, and journalist Van Jones at Portland State University, hosted by the Institute for Sustainable Solutions.His insights spoke directly to our work as we attempt to build a new green economy that makes room for communities historically marginalized by the environmental movement


5 Non-Agile TED Talks About Agile. It was 1984. Explorer, architect, and author Saul Wurman began to notice a convergence of multiple disciplines, and in an interview with Fast Company, Wurman noted that he saw what people in the groups did not. 'They just didn't see they were one groupthey didn't realize they were growing together The science is still hotly debated on whether there are potentially negative environmental and health consequences of eating meat. This TED Talk is a must watch for anyone in a creative field. This post is part of our monthly TED Talk Tuesday series, spotlighting can't-miss TED Talks and their key takeaways. You can learn more about our partnership with TED here. Jason Fried is a software entrepreneur and co-founder and president of Chicago-based collaboration software B asecamp.Fried is also the co-author of the book Rework, a reimagining of the way we work and create Technology, Entertainment, Design, or TED, is a set of global conferences operating under the tagline Ideas Worth Spreading. In that spirit, here are a few education ideas from among TED's nearly endless panel of featured speakers that we feel are worth spreading. Enjoy our first installment of 10 Awesome TED Talks on Education Talk:Ecological economics. Ecological economics was nominated as a Social sciences and society good article, but it did not meet the good article criteria at the time (September 14, 2018). There are suggestions on the review page for improving the article. If you can improve it, please do; it may then be renominated

TED talks are concise. Because their times is short (generally, 5-18 minutes), TED speakers have generally done the hard work of cutting out any extraneous ideas. Ideally, every word of a TED talk counts — and that's very different from the public speaking most of us are used to! And last but not least, TED-style talks feel important Live. •. In this TED Talk from 2010, Sir Ken Robinson makes the case for a radical shift from standardized schools to personalized learning. In post-COVID-19 learning, when state tests have been cancelled, and each student's learning levels are more drastic than ever, his ideas are ahead of their time

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Stephen and Barbara Friedman Professor of International Political Economy; Associate Department Chair. Interests: Big Data Analysis. Econometrics. Labor Economics. Law & Economics. Political Economy. Public Economics. Statistics Watch Bill's TED talk: Inc. helps entrepreneurs change the world. Get the advice you need to start, grow, and lead your business today. Subscribe here for unlimited access. Feb 2, 2016 10 Best Ted Talks For Your Mental Health. Here are some great Ted Talks for Your Mental Health anytime you need a reminder that you're not alone. 1. The Power of Vulnerability by Brene Brown. Brene Brown is one of my favorite authors and speakers, and this Ted Talk has been viewed over 40 million times across the internet Claremont McKenna College (CMC) is a private liberal arts college in Claremont, California.It has a curricular emphasis on government, economics, public affairs, finance, and international relations. CMC is a member of the Claremont Colleges consortium.. Founded as a men's college in 1946, CMC became coeducational in 1976 TED Talk on October 3, 2015 in Vermont. The 18 Minute Challenge: How to Save the World. Tickets are still available. read more. OCT 2, 2015 - 1:16 am. California's Political Battle on 2015.75. Governor Edmund G. Brown Jr. of California has advocated raising taxes for climate change as if paying more taxes could somehow alter the universe.

Environmental pollution TED Talk - YouTub

Welcome to Let's Talk Shop. My name is Ted Dirkx. I'm the sales manager here for the recycling and forestry group and I'm Jay Roekel product manager for the recycling forestry group and today we're excited to talk to you about the new TR 6450 6450. We've spent the better part of the last 3 years. talking to you our customers about the.